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Local SEO Marketing, What is Local SEO, NAP, and Onpage SEO by Ronald Couming

 

Local SEO, what is local SEO and how can you rank locally, by Ronald Couming, of RCS Online Solutions, Discusses what is Local SEO, and various ways you can rank locally.

What is Local SEO, Local SEO is all about increasing search visibility for businesses that serve their communities face-to-face. These can be brick-and-mortar businesses with physical locations, like a grocery store or dentist’s office, or service-area businesses that operate throughout a certain geographic area, like an electrician or house cleaning company

NAP. What is NAP. Name Address Phone Number, called Citations, what is a Citations, or a local citations. A citation is an online reference to your business’s name, address and phone number (NAP). Like links to your website, Google uses them when evaluating the online authority of your business. Unlike links though, citations don’t need to be linked to your business’s website in order for you to be credited for them.

WHY IS LOCAL SEO IMPORTANT, Using local SEO allows you to promote your products and services locally to people who are seeking out your niche through a search engine. As said before, a large factor in ranking higher in search engines is on-page signals such as the presence of your NAP

ONPAGE SEO, What is onpage SEO On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.

Having an effective and efficient online presence is vital to a business’s success, and through Digital Marketing, you can Attract, Convert and Retain, your ideal clients to achieve even greater

We at RCS Technology Solutions, LLC provides business owners and entrepreneurs the ability to attract new clients with various Lead Generation services, Convert those leads into clients, and retain those clients, while also converting those clients in raving fans.

Contact Us Info@RCSTechnologySolutions.com 978 606 5432

Subscribe to never miss a video http://bit.ly/2qRiVD1

Ronald Couming, is an Internet Marketing Expert, and the Founder and CEO of RCS Technology Solutions He is an internationally recognized speaker, accomplished author, Radio Show host, and successful entrepreneur. Ronald‘s passion is helping business owners to ” Have even greater success, ” by creating scalable and sustainable business models, beyond anything they could ever imagine.

He is and has been, an “Ask the Expert” (for Internet Marketing) at America’s largest trade show for entrepreneurs and small businesses, reaching 14 major US cities and nearly 100,000’s entrepreneurs.

Leveraging his diverse background in Internet marketing, technology, self-development, Leadership, team building, and entrepreneurship, he has created an innovative approach to helping businesses, and business owners, achieve extraordinary, sustainable success.

Ronald has taught and helped businesses all across the country on how to achieve even greater success with proven Internet marketing strategies, coupled with analytic metrics.

Check our websites and connect with us on Social Media

Ronald Couming http://www.ronaldcouming.com/

RCS Technology Solutions, http://www.rcstechnologysolutions.com

LinkedIn https://www.linkedin.com/in/ronald-co

Instagram https://www.instagram.com/ronaldcouming/

Twitter https://twitter.com/RonaldCouming

Facebook RCS Technology Solutions https://www.facebook.com/RCSTechnolog

Facebook RCS Online Solutions https://www.facebook.com/rcsonlinesol

Facebook Ronald Couming https://www.facebook.com/RonaldCouming

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Six Characteristics of Reliable Digital Marketing Agencies in Boston

While searching for a reliable digital marketing agency in Massachusetts, you’ll come across countless options. However, not all agencies are created equal and choosing the wrong one could prevent you from achieving your business goals and cost you dearly in the long run. Here’s a list of characteristics that reputed digital marketing agencies possess.

Comprehensive Digital Expertise

Today, online users are using multiple media, platforms and devices to access content and research for products/services. For comprehensive effectiveness, digital marketing requires a multi-disciplinary approach. Reputed digital marketing agencies in Boston offer different services such as e-mail marketing, SEO, pay-per-click advertising, video marketing, mobile marketing, local online marketing and social media marketing to help clients reach target audience and achieve campaign objectives.

Skilled and Experienced Talent Pool

The  best digital marketing agencies in Boston have a diverse talent pool consisting of skilled and experienced designers, web developers, content creators, SEO specialists, communication experts and social media marketing professionals among others. A versatile talent pool gives agencies the flexibility to deliver custom solutions and execute campaigns with faster turnaround times.

Custom Strategies and Solutions

An efficient digital marketing agency in Massachusetts will cover all bases, including researching your brand, target audience and competition, to develop a custom strategic plan aimed at maximizing ROI. It will take the time to understand your business offerings and customer needs in order build solid online marketing strategies that focus on engaging with prospects in meaningful ways.

Emphasis on Relevant Content

Attractive, valuable content is an important element of digital marketing campaigns as it helps in user engagement, conversions and brand building. A good digital marketing agency in the USA will not only know how to create premium content but also deliver it in forms that are appealing to target audience. For example, instead of a website blog, your target audience may be more interested in infographics or a social media post. In addition to this, a good agency will tailor content for prospects at different stages of the sales funnel.

Due Importance to Analytics

Data, KPI measurements and analytics are necessary for successful digital marketing because they help businesses understand the value of their marketing efforts and take informed decisions to optimize campaigns. The best agencies offering digital marketing services in the USA use state-of-the-art data analytics tools to analyze the effectiveness of campaign strategies. They also test new ways to increase ROI and identify the best mediums to generate quality leads.

Ahead of the Curve

Truly great digital marketing agencies are on top of the latest digital marketing trends, updates and innovations. Developments are constantly taking place in the online marketing world and an agency that’s unable to keep abreast of them will not be able to deliver top quality solutions. When investing in professional digital marketing, you don’t want to miss out on lucrative opportunities for user engagement because the digital marketing agency isn’t aware of the latest online marketing practices.

Look for these characteristics and soon you’ll partner a digital marketing agency you can rely on to get great online marketing results!,

WE at RCS Online Solutions fit all the above with a proven track record of assisting business owners and entrepreneurs  achieve even greater success by attracting, converting and retaining your ideal clients

Contact Details:

RCS Technology Solutions, LLC

Address: 4 Mt. Pleasant St, Suite 203, North Billerica, 01862

Phone: 978-606-5432

Email: info@rcsonlinesolutions.com

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PPC vs SEO, what is the difference between Pay Per Click and Search Engine Optimization Ron Couming

 

PPC or SEO, Search Engine Optimization or Pay Per Click, what is the differences and benefits of each and which is right for you, by Ronald Couming, and Internet marketing expert discussed on a Facebook Live

Having an effective and efficient online presence is vital to a businesses success, and through Digital Marketing, you can Attract, Convert and Retain, your ideal clients to achieve even greater

We at RCS Technology Solutions, LLC provides business owners and entrepreneurs the ability to attract new clients with various Lead Generation services, Convert those leads into clients, and retain those clients, while also converting those clients in raving fans.

Contact Us Info@RCSTechnologySolutions.com 978 606 5432

Subscribe to never miss a video http://bit.ly/2qRiVD1

Ronald Couming, is an Internet Marketing Expert, and the Founder and CEO of RCS Technology Solutions He is an internationally recognized speaker, accomplished author, Radio Show host, and successful entrepreneur. Ronald‘s passion is helping business owners to ” Have even greater success, ” by creating scalable and sustainable business models, beyond anything they could ever imagine.

He is, and has been, an “Ask the Expert” (for Internet Marketing) at America’s largest trade show for entrepreneurs and small businesses, reaching 14 major US cities and nearly 100,000’s entrepreneurs.

Leveraging his diverse background in Internet marketing, technology, self-development, Leadership, team building and entrepreneurship, he has created an innovative approach to helping businesses, and business owners, achieve extraordinary, sustainable success.

Ronald has taught and helped businesses all across the country on how to achieve even greater success with proven Internet marketing strategies, coupled with analytic metrics.

Check our websites and connect with us on Social Media

Ronald Couming http://www.ronaldcouming.com/

RCS Technology Solutions, https://www.rcstechnologysolutions.com

LinkedIn https://www.linkedin.com/in/ronald-co…

Instagram https://www.instagram.com/ronaldcouming/

Twitter https://twitter.com/RonaldCouming

Facebook RCS Technology Solutions https://www.facebook.com/RCSTechnolog…

Facebook RCS Online Solutions https://www.facebook.com/rcsonlinesol…

Facebook Ronald Couming https://www.facebook.com/RonaldCouming

SEO Boston, SEO companies Boston, Boston SEO company, Internet marketing companies in Boston, Boston, internet Marketing company, Digital marketing Boston, Boston Digital Marketing company

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Get Ranked Before You Pay, Get Ranked, Get Found, Get Hired, Awareness Equals Opportunity

 

Rank on the first page of Search Engines BEFORE you pay. Ronald E Couming discussing his proprietary systems and offer to get you ranked on the first page of search engines before you pay.

Having an effective and efficient online presence is vital to a businesses success, and through Digital Marketing, you can Attract, Convert and Retain, your ideal clients to achieve even greater

We at RCS Technology Solutions, LLC provides business owners and entrepreneurs the ability to attract new clients with various Lead Generation services, Convert those leads into clients, and retain those clients, while also converting those clients in raving fans.

Contact Us Info@RCSTechnologySolutions.com 978 606 5432

Subscribe to never miss a video http://bit.ly/2qRiVD1

Ronald Couming, is an Internet Marketing Expert, and the Founder and CEO of RCS Technology Solutions He is an internationally recognized speaker, accomplished author, Radio Show host, and successful entrepreneur. Ronald‘s passion is helping business owners to ” Have even greater success, ” by creating scalable and sustainable business models, beyond anything they could ever imagine.

He is, and has been, an “Ask the Expert” (for Internet Marketing) at America’s largest trade show for entrepreneurs and small businesses, reaching 14 major US cities and nearly 100,000’s entrepreneurs.

Leveraging his diverse background in Internet marketing, technology, self-development, Leadership, team building and entrepreneurship, he has created an innovative approach to helping businesses, and business owners, achieve extraordinary, sustainable success.

Ronald has taught and helped businesses all across the country on how to achieve even greater success with proven Internet marketing strategies, coupled with analytic metrics.

Check our websites and connect with us on Social Media

Ronald Couming http://www.ronaldcouming.com/ RCS Technology Solutions, https://www.rcstechnologysolutions.com

Linkedin https://www.linkedin.com/in/ronald-co…

Instagram https://www.instagram.com/ronaldcouming/

Twitter https://twitter.com/RonaldCouming

Facebook RCS Technology Solutions https://www.facebook.com/RCSTechnolog

Facebook RCS Online Solutions https://www.facebook.com/rcsonlinesol

Facebook Ronald Couming https://www.facebook.com/RonaldCouming

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How to create and use Sales funnels, Marketing Funnels, SEO, Search engine optimization, Facebook Lives and Native Content Explained, with methods and tips to achieve greater success using them effectively and efficiently,  By Ronald Couming How to create and use Sales funnels, Marketing Funnels, SEO, Search engine optimization, Facebook Lives and Native Content Explained, with methods and tips to achieve greater success using them effectively and efficiently,  By Ronald Couming

Ronald Couming, is America’s Internet Marketing Expert, and the Founder and CEO of RCS Technology Solutions He is an internationally recognized speaker, accomplished author, Radio Show host, and successful entrepreneur. Ronald‘s passion is helping business owners to ” Have even greater success, ” by creating scalable and sustainable business models, beyond anything they could ever imagine.

He is, and has been, an “Ask the Expert” ( for Internet Marketing ) at America’s largest trade show for entrepreneurs and small businesses, reaching 14 major US cities and nearly 100,000’s entrepreneurs.

Leveraging his diverse background in internet marketing, technology, self development, Leadership, team building and entrepreneurship, he has created an innovative approach to helping businesses, and business owners, achieve extraordinary, sustainable success.

Ronald has taught and helped businesses all across the country on how to achieve even greater success with proven internet marketing strategies, coupled with analytic metrics.

Ronald Couming’s Website

www.rcstechnologysolutions.com

www.rcsonlinesolutions.com

www.rcsdigitalmarketing.com

www.rcsseosolutions.com

www.thebestwebsitecompany.com

www.thebestsolaroption.com
Ronald E Couming

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Website Tip #1, It is not about you,

Website Tip #1, It is not about you

A lot of company websites make the mistake of just talking about the product or service features. The text might say, “We do this and that” or “We are the best at this and that.”

Meanwhile the viewer is thinking, “What about me? How are you fulfilling my needs?” Smart marketers know how to highlight product or service benefits in a way that results in an emotional response.

Ensure that your website content not only explains your products and service, but also explains how your company, its products and services solve the user, visitors, problem, issues, and why they should choose you over your competitors.

If you are not sure your website conveys the right message to convert visitor into client, please contact Ronald Couming, and the Team at RCS Technology Solutions, LLC for a free consultation 978-606-5432

Ronald E Couming, Ron Couming

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Google Mobile Friendly, Responsive, Website update, April 21st, 2015

Google Mobile Friendly, Responsive, Website update, April 21st, 2015

Here is a brief description of the Google’s update to favor Google Mobile Friendly websites, over non-mobile friendly website,

Please lets me know your thoughts, and know that the team at RCS Technology Solutions will perform a free analysis for you and can handle all your website design services , SEO services and Digital Marketing Media needs, Ronald E Couming

Ronald E Couming, Ronald Couming, Ron Couming

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How to decrease your websites bounce rate

How to decrease your websites bounce rate

bounce_rates_(blog)-1How sticky is your website? Are your visitors hanging around, or are they bouncing right off the page? Lucky for you, there’s a metric for that.

Your website’s bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking to anywhere else on your website — in other words, single-page visitors.

If visitors bounce, it suggests they either didn’t find what they were looking for, or the page wasn’t user-friendly.

Unfortunately, a high bounce rate is significant, since it indicates that your website visitors aren’t looking for more content on your site, clicking on your calls-to-action, or converting into contacts. And to inbound marketers whose primary goal is to attract and convert website visitors into highly qualified leads for their sales teams, a high bounce rate is obviously some pretty scary stuff.

Fortunately, QuickSprout has created an awesome infographic that explains why bounce rate is so important, highlights benchmark industry averages for bounce rate, and identifies a variety of changes you can make to help reduce your website’s bounce rate, which you can find in a tool like Google Analytics. Check it out!

 

bounce-rate-(infographic)

 

How to Decrease Your Bounce Rate 

Set Realistic Expectations: Benchmark Averages for Bounce Rates

  • Content Websites: 40-60%
  • Lead Generation: 30-50%
  • Blogs: 70-98%
  • Retail Sites:  20-40%
  • Service Sites: 10-30%
  • Landing Pages: 70-90%

Attract the Right Visitors

  • Choose the right keywords to match your content — not just to attract the most number of visitors.
  • Create multiple landing pages with unique content and keywords for your different buyer personas.
  • Maintain top rankings for branded terms.
  • Write attractive, useful meta descriptions for search engine users.
  • Improve targeting of online advertising campaigns.

Enhance Usability

  • Make your text readable through sensible organization and the use of larger fonts, bulleted lists, white space, good color contrast, and large headlines.
  • Use well-organized, responsive layouts that allow for quick and easy navigation on all platforms and browsers .

Speed Up Page Load Time

  • Use little or no self-loading multimedia content.
  • Set external links to open in new browser windows/tabs.
  • Don’t let ads distract from your content: Place static ads to sides, and avoid pop-ups and self-loading multimedia ads.

Provide Quality Content

  • Have an obvious main message.
  • Use clear headers and subheads.
  • Tailor content to intended visitors.
  • Use stylish copy and images.
  • Make your content error-free.
  • Include a clear call-to-action and obvious links to next steps.

What are some other ways you can decrease your website’s bounce rate?

Ronald Couming and the team at  RCS Technology Solutions can help you understand and reduced your bounce rate  

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Here is How to Maximize Your Free Storage Space on Every Cloud Service

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Why a Mobile-Friendly Website Is Essential to a Successful SEO Strategy in 2015

Why a Mobile-Friendly Website Is Essential to a Successful SEO Strategy in 2015

Some organizations are still resistant to having a mobile-friendly website, either because they lack the resources or don’t see the value. If your organization falls into this category, and you would like to continue being relevant in 2015 on the most widely used search engine in the world, Google, then now is the time to begin building a mobile-friendly website.

Here are three reasons your organization must have a mobile-friendly website in 2015.

Reason 1: Increased Mobile Visits

Now that Google labels websites that are optimized for mobile as “mobile-friendly” within its mobile search results, failing to have a mobile-friendly website can have a negative impact on your website’s click-through rate (CTR). Think about it this way. If a user performs a search with their mobile device, and four of the top five results have a “mobile-friendly” label, all else being equal, the mobile user will give preference to the four results that Google identifies as being mobile-friendly. The effect of this over time is less click-throughs for the website that is not mobile-friendly, and more click-throughs for the websites that are.

Fortunately, Google provides a tool that allows website owners to test if their website is mobile-friendly. If a website passes this test, it will receive the “mobile-friendly” designation.

Reason 2: Higher Mobile Rankings

Google already penalizes websites in mobile search that are not mobile-friendly to ensure that websites which are mobile-friendly rank higher and provide mobile searchers with a better user-experience. However, Google now appears to be taking this a step further by using the “mobile-friendly” designation as a ranking factor to promote sites that are optimized for mobile, in addition to demoting those that are not.

Consider this quote from the Google blog post that announced the new “mobile-friendly” labels:

“We see these labels as a first step in helping mobile users to have a better mobile web experience. We are also experimenting with using the mobile-friendly criteria as a ranking signal.”

Reason 3: Increased Revenue From Mobile

If increasing rankings and click-throughs to your website isn’t enough incentive to be mobile-friendly, hopefully lost revenue is. Lacking a mobile-friendly website at a time when so many searchers use mobile devices to find products and services they need is essentially handing customers over to your competition.

The bottom line is that failing to have a mobile-friendly website is most likely already resulting in lost revenue for your organization. Consumers are becoming less and less willing to put up with poor user-experiences on their mobile devices because organizations fail to adapt to changing expectations. Your prospective customers will find the path of least resistance, and that path will lead straight to your competitors in 2015 if they have a mobile-friendly website, and your organization does not.

Conclusion

We at RCS Technology Solutions will make sure your organization has a successful SEO strategy in 2015 with a mobile-friendly website, and benefit from more click-throughs, higher rankings, and most importantly, increased revenue.